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“Technology leadership as a solid number one in the Memory market and the launches of innovative System LSI products.” Analyse the statement and article above and discuss the technology leadership/e-Leadership approach as well as its impact on Samsung Electronics. Conduct your own desktop research to substantiate your answer.

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The statement and article help to understand Samsung's technology leadership/e-Leadership approach, as well as its impact on Samsung Electronics, that is, what strategies have led the company to become one of the world leaders in technology, increasing its value in the market.

What is Samsung's technology leadership strategy?

Through the article, we can understand which actions led the company to take the fifth place of the 100 best global brands of Interbrand, with a brand value reaching a significant increase annually. The article lists some strategies, including:

  • Sustainable development
  • Customer experience management
  • Development of innovative products such as the LSI system.
  • Development of new technologies, such as robotics and automotive.

Therefore, it is possible to understand that the company increases its market value through investment in innovation, customer relationship and development of new technological products that contribute to its technological leadership.

Find out more about techonology leadership here:

https://brainly.com/question/27141345

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