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Milestones, a start-up job consultancy, takes the first step in the marketing funnel and decides to create a page on a social networking website that describes its services. Through this, it hopes to attract as many followers as possible. In the context of business-to-business (B-to-B) social media marketing, this first step is an example of the marketing metric of _____.

Respuesta :

Numenius

Answer: Awareness

Explanation:

 According to the given example of the milestone company, the marketing metric of the awareness is basically used by an organization for the purpose of marketing their product and the brand so that the customers are get aware about the brand.

The marketing metric is one of the process that is used for measuring the various types of value and the effectiveness of the specific product in the market.

 Therefore, Awareness is the correct answer.    

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